What's closing 10 more out of 100 worth?.
Plug in your shop's numbers. See the monthly and annual revenue you'd gain at a 10-point higher close rate — and what top shops (around 80%) leave on the table from yours.
The single biggest leverage in your shop.
Your tech is standing in the homeowner's kitchen with a tablet. What they show next decides if you book the job. Run a call. ships:
- Good-Better-Best estimates with photos, financing, and clear options the customer can pick from on the spot
- HVAC pricebook templates 80% of shops adopt as-is — no half-built pricebook killing you 6 months in
- Mobile estimate-to-invoice in one tap — no waiting on the office to send a quote
Common questions about the math.
Where do you get the 80% top-shop close rate?
Industry data and operator interviews. Average HVAC shops close 50–60% of estimates; top shops close around 80%. The single biggest variable is what the tech can show at the kitchen table — Good-Better-Best estimates with photos, financing, and clear options.
How does Run a call. help shops close more?
Three things: GBB estimates the homeowner can choose from on the spot, financing built into the estimate, and a price book that's actually finished (we ship HVAC-specific templates so it doesn't sit half-built for a year).
Are these numbers realistic for my shop?
The math is yours — your ticket, your calls, your close rate. The 10-point swing is realistic for shops who go from a paper estimate to a GBB tablet flow. Top-shop benchmark is aspirational; not every shop hits 80%, but the gap shows the upper bound of what better presentation is worth.
What does Run a call. cost vs. the upside?
499/mo flat per shop. For a typical $620 average ticket × 120 calls/mo shop running at 55%, closing 10 more out of 100 is roughly $7,440/mo gained. Software pays for itself many times over.