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Articles

HVAC operator playbooks.

How-to guides and breakdowns on dispatch, pricebook setup, marketing, and migrations — written by people who've sat in the dispatcher's chair.

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HVAC shop owner reviewing a ServiceTitan contract at a kitchen table late at night
Servicetitan Exit • 6 min read • Latest

ServiceTitan Contract Review: What You're Actually Signing

ServiceTitan's contracts include auto-renewal clauses and ETFs up to $46K. Here's what HVAC owners need to read before signing — or before trying to leave.

Gytis Kandrotas • May 9, 2026
HVAC business owner reviewing a dispatch board with service routes and technician cards
Operations • 8 min read

Running an HVAC Business: The Owner's Operations Guide

Learn how to run an HVAC business that scales — dispatcher training, technician comp plans, callback rate tracking, and office workflow for 5-25 tech shops.

Gytis Kandrotas • May 7, 2026
Editorial illustration of an HVAC shop owner reviewing trend charts and a refrigerant cylinder on a dispatch board
Industry • 9 min read

HVAC Industry Trends 2026: What Owners Need to Know

HVAC industry trends for 2026: revenue-per-tech benchmarks, the A2L refrigerant transition, labor shortage numbers, and what residential owners should do.

Jorge Del Castillo • May 6, 2026
An HVAC service van parked outside a suburban home with a phone showing an incoming booked call
Marketing • 11 min read

HVAC Marketing: The Owner's Playbook for Booking More Calls

A residential HVAC owner's guide to marketing that books calls: LSAs, Google Ads, SEO, membership, and the tracking that proves what's working.

Gytis Kandrotas • May 5, 2026
Owner at a small HVAC shop reviewing software options on a laptop next to dispatch board
Comparison • 10 min read

HVAC Software for Small Business: The 5-25 Tech Owner's Guide

HVAC software comparison for 5-25 tech shops: Housecall Pro vs Jobber, FieldEdge vs Housecall Pro, Service Fusion, Run a Call. Honest picks by situation.

Jorge Del Castillo • May 4, 2026
An HVAC shop owner reviewing a stack of contract pages at a kitchen table with a calculator and laptop
Servicetitan Exit • 10 min read

How to Leave ServiceTitan: The Owner's Exit Playbook

How to leave ServiceTitan without paying a $46K ETF: contract review, breach leverage, CSV export, parallel-run migration, and what to switch to.

Jorge Del Castillo • May 4, 2026
An HVAC dispatcher's screen showing a drag-and-drop dispatch board with technician columns and color-coded job cards
Dispatch • 11 min read

HVAC Dispatch Software: An Owner's Evaluation Guide

HVAC dispatch software guide for owners: what to look for in a dispatch board, customer-favorite-tech rules, drag-and-drop, and reliability bars to clear.

Jorge Del Castillo • May 4, 2026
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HVAC shop owner trapped by a software contract exit fee illustrated as a padlock on cash
Servicetitan Exit • 6 min read

ServiceTitan ETF: What HVAC Shops Actually Pay to Leave

ServiceTitan ETFs documented in BBB filings hit $46K. Learn how the fee is calculated, how to cancel, and where HVAC shops move after they exit.

Jorge Del Castillo • May 4, 2026
Two mismatched gears on a scale representing ServiceTitan vs Jobber for HVAC shops
Servicetitan Exit • 7 min read

ServiceTitan vs Jobber: Which One Is Right for HVAC?

ServiceTitan vs Jobber compared on price, HVAC features, reliability, and exit costs. See documented ETFs up to $46,170 and find the right fit for your shop.

Jorge Del Castillo • May 4, 2026
HVAC shop owner reviewing a large ServiceTitan invoice at the kitchen table late at night
Servicetitan Exit • 6 min read

ServiceTitan Pricing: What HVAC Shops Actually Pay

ServiceTitan costs $245–$500/tech/month plus up to $50K setup and 100% ETF. See real exit fees, outage data, and the best alternatives for HVAC shops.

Jorge Del Castillo • May 4, 2026
HVAC shop owner sliding a ServiceTitan contract toward an exit door
Servicetitan Exit • 6 min read

How to Cancel ServiceTitan (Without Getting Burned by the ETF)

Learn how to cancel ServiceTitan, avoid or reduce the ETF, export your data, and migrate to a ServiceTitan alternative for HVAC without downtime.

Jorge Del Castillo • May 4, 2026
Editorial illustration of an HVAC technician's tablet showing a tiered pricebook on a kitchen table next to a coffee mug and a capacitor
Pricebook • 9 min read

HVAC Pricebook: Build One Your Techs Will Actually Use

How to build an HVAC pricebook that techs actually use — SKU counts, GBB tiers, flat-rate labor, and why 42% of ServiceTitan shops never finish setup.

Gytis Kandrotas • May 4, 2026